Redefining Possible

We help great businesses grow faster & more efficiently

Ongoing Retainers

Flexible month-to-month contracts with no lock-in.
A dedicated growth squad with full cashflow certainty
AaaS — Attribution-as-a-Service

Managed Attribution

  • Take the stress out of analytics. Pick your conversion events and we handle the rest—warehousing, architecture, attribution and growth reporting.
  • Unlock the data flows you need to track, measure, and report across the entire customer journey.
  • Ensure your teams always have the right information and make better decisions.
GaaS — Growth-as-a-Service

Growth for Hire

  • Unlock a team of experts to act as your dedicated growth squad—whether as an extra pair of hands to drive key initiatives or to fill capability gaps.
  • We advise on strategy, upskill teams, and drive growth initiatives from strategy through to implementation.
  • No lock-in contracts, we work month to month (& our retention rate is proudly 100%).
Most Popular
IaaS — Innovation-as-a-Service

Unblocked Growth

    • Everything from growth-as-a-service, plus:
  • Tackle product and operational elements that are bottlenecking your growth initiatives.
  • Our team will tailor software solutions to unblock growth from infrastructure & automation, through to end-to-end products

One-Off Consulting

Not ready to commit to a full retainer?
Test the waters with one of our fixed-price strategy projects
Growth Blueprint

Growth Engine

  • A typical entry point for clients, we review your approach to growth and provide strategic recommendations to help you build a growth engine.
  • We identify and address your primary growth levers as well as system and process.
  • Recommendations include tactical quick wins and suggested experiments, as well as strategic direction.
Growth Foundations

Data Infrastructure

  • A robust data & analytics infrastructure is the cornerstone of a good growth strategy.
  • And yet, many organisations suffer from insufficient visibility and limited automation & personalisation capabilities.
  • We review your current data infrastructure and help you identify the right set-up for your business.
Growth Training & Hiring

Upskilling Teams

  • Have specific skills gaps you want to fill? From systems & tooling, through to frameworks, processes and culture, we can help upskill your team.
  • This can be in the form of instructor-led training sessions, 1:1 coaching, or supervised work depending on the size of the team and type of learning required.
  • Included with our 'Growth for Hire' services.

We don't do marketing.
We deliver growth.

During our FullStory platform implementation the ikaros team was invaluable. They took the initiative to address tracking issues through GTM, set up crucial Amart Website dashboards, and collaborated seamlessly with our team, including developers and IT. Everything was extremely well documented and communicated. I highly recommend their services with the implementation of the FullStory platform.

Kayla Enter
Kayla Enter
Head of Digital
ikaros has been a great help in driving growth for one of our portfolio businesses, thanks to their deep understanding of growth strategy, analytics & experimentation.
They have the ability to reliably deliver across all stages of projects, whether validating product-market-fit from the ground-up, or scaling growth and unlock new levers.

Daniel Jarosch
Daniel Jarosch
Managing Director & Partner
The the ikaros team assumed a crucial role in driving Pearler’s growth strategy as a Fractional CGO. They played a pivotal part in shaping and implementing our product-led growth approach and worked seamlessly with our CMO and internal team. Their contributions across marketing automation, analytics, and product development have consistently made a significant impact on the business.

Nick Nicolaides
Nick Nicolaides
Co-founder and CEO
The ikaros team have been instrumental in supporting Prezzee on our data and insights journey.
From strategic advice through to best-in-class implementation support of our analytics tools, ikaros has been a true extension of our team. Their strategic, data-driven marketing lens and a real focus on business growth truly sets them apart.

Nico Riahi
Nico Riahi
Chief Commercial Officer
From day 1 ikaros have filled us with confidence that we made the right choice with them. They couple deep growth expertise and strategic advice with the ability to get things off the ground and running super quickly.
Their collaborative attitude has also made them a pleasure to work with. Big thanks to Ikaros for helping us setup the experimentation culture that every start-up needs.

Kathleen Weaver
Kathleen Weaver
ikaros has been the true description of a partner. Providing valuable advice at all times, educating our team where necessary and providing the level of engagement that truly feels like they are one of the family.
Joining us at the outset of a large acquisition, the ikaros team worked on setting up the infrastructure, monitoring and reporting and providing the recommendations that will keep giving us the digital competitive edge.

Stuart Miller
Stuart Miller
Group CEO
The team at ikaros have supported us in transforming a 20 year-old family business into a growth-machine, helping deliver close to 100% new customer growth.
They helped establish a data-driven growth culture, pulling together teams across functions and bridging the gaps between our technical and business challenges.

Markus Albert
Markus Albert
Managing Director
Daniel and his team at ikaros are world-class digital and growth professionals.
They are experts in the space of SEO, PPC, analytics and customer lifecycle marketing and were able to align our marketing and engineering team’s direction with their deep understanding of both business and technical requirements.

Dean Jones
Dean Jones
Founder & CEO
The ikaros team have been instrumental to CareerTeam's growth, defining and implementing a successful growth strategy for our business.
ikaros quickly delivered results across each stage of our customer journey and continues to do so as part of our ongoing collaboration. We couldn't be happier with them!

Josef Günthner
Josef Günthner

Why ikaros

Broad Expertise

We’re a team of experts and entrepreneurs. Together, we bring the skill-set of consultants, marketers, product managers, data scientists and developers to any challenge.

High-Impact Results

We value quick-wins, but we understand what it takes to grow sustainably. Rather than jumping into paid ads, we look at what part of the funnel has the biggest impact on your bottom line.

Candid Comms

We’ve scaled successful businesses—and made painful mistakes along the way. We don’t promise the world; we share our experience and help you make calculated decisions.

Tailored Advice

We’re trusted advisors & teachers to leaders across the globe. We don’t recycle agency tactics, we provide a tailored service from experts who have actually been in your shoes.

Who we work with

We’re industry agnostic.
From tech & e-commerce, through to professional services


Establishing product-market-fit
  • Scale up from early/seed stage
  • Validate product, channels & audience through high-velocity experimentation
  • Develop a growth culture & iterate rapidly
  • Build investor-ready growth and analytics stack


Established product-market-fit
  • Unlock new revenue streams
  • Build a scalable growth & analytics stack
  • Improve overall funnel performance
  • Skyrocket growth


Established market-players
  • Unlock new revenue levers
  • Modernise product & capabilities
  • Improve middle-end of the funnel
  • Build a customer-insight engine & implement personalised marketing automation

Our Tech

Our clients work with a wide range of technologies — and so do we. We always recommend the right solution for the right use case

Web / Server / Mobile

JavaScript, React, Vue, next.js, Python, Go, node.js, Swift, Kotlin


Salesforce, HubSpot, Pipedrive, Dynamics 365,

Customer Engagement,, Vero, Klaviyo, HubSpot, Pardot, Braze, Dynamics 365, Intercom

Transactional DB

PostgreSQL, mySQL, Transact SQL


Google Ads, Facebook, LinkedIn, Microsoft Ads, Twitter, Instagram

CDP / Tag Manager

Segment, Snowplow, GTM, Tealium, mParticle

Extract & Load

Airbyte, Fivetran, Singer, Stich Data, Glue

Quantitative Analytics

Amplitude, Mixpanel, Full Story, PostHog, GA,

Qualitative Analytics

Full Story, PostHog, Lucky Orange, HotJar

Perf. & Remarketing

Google Ads, Facebook, LinkedIn, Microsoft Ads, Twitter, Instagram


Salesforce, HubSpot, Pipedrive, Dynamics 365, Intercom

Customer Engagement,, Vero, Klaviyo, HubSpot, Pardot, Braze, Dynamics 365, Intercom

Reverse ETL

High Touch, Census


PostgreSQL, Redshift, Snowflake, S3

Dashboards & Viz

Tableau, Metabase, Quicksight, DOMO, Looker, GDS, PowerBI, Mode Analytics


dbt, DOMO, Looker, Mode Analytics

Our Approach

We deliver the building blocks of high-speed, sustainable growth
Best-in-class analytics
Growth experimentation

Case Studies


Global Corporate Catering Marketplace

Australia / Europe

Developed growth, competitive and product strategy to drive the re-emergence from Covid and skyrocket growth across new markets and verticals.

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Tech-Enabled Recruitment

Germany / Europe

Leverages full ‘growth as a service’ capabilities across eight brands. From strategy through to coaching and project management, ikaros delivers end-to-end growth.

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Fashion Rental & Subscriptions


Acting as on-demand Growth Director, providing strategic guidance, team leadership, project management and technical expertise.

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B2C & B2B Digital Gifting


Driving key growth initiatives, including automation & analytics foundations. ikaros provides strategic advice and acts as an external end-to-end growth team.

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Leave it with us.

Data-driven growth and analytics consulting for scale-ups & established corporates
Let’s talk