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This is a cool newsletter. Once a month, we review the advanced growth tactics that are working for us, our clients, and industry leaders across the globe. Then we share those insights with you.

Daniel Interviewed by Marketing Trends on ikaros

This interview was originally posted on Marketing Trends which features Australia’s top marketers. Daniel Lohrmann founded ikaros in 2019 as a Growth and Analytics consulting business, yet always with the vision of eventually building and monetising products. In this interview, he shared how his career in Marketing and Growth started, pivoting from Investment Banking and how ikaros has grown into becoming the two-sided business he had envisioned.

Daniel Lohrmann
July 7, 2021

How E-Commerce Stores Are Using Personalisation For Black Friday and Cyber Monday

Read about how e-commerce stores are leveraging personalisation to stand out during the busiest shopping period of the year.

Dan Kwarcinski
November 30, 2020

Announcing the Beta Release of Webflow CMS Bulk Editor

Today we released our first application, the Webflow CMS Bulk Editor. Import, update, and sync your CMS collections with just a CSV file.

Daniel Lohrmann
November 5, 2020

Getting Facebook cost data into Google Analytics

One of the most underestimated features of Google Analytics is its data import capability. In this post, you'll learn everything you need to know to take your reporting to the next level.

Daniel Lohrmann
October 28, 2020

How to create a Tracking Plan

What is a tracking plan? Why do you need one? And how do you go about setting one up? Read about the best practices from the team at ikaros.

Oscar Östberg
September 7, 2020

Analytics & Data Strategy 101

Every business needs a solid analytics and data strategy. Startups are in the great position to be able to set theirs up from scratch, don't squander that opportunity!

Daniel Lohrmann
August 24, 2020

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