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No Stack Detected

We couldn't detect the stack - which means you're either running a custom stack (which we haven't picked up), we've missed something, or you're running without a stack. Get in touch & we will investigate the issue.

Analysing domain data…
Extracting your stack…

Your stack

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Qualitative Analytics

Capabilities

Heatmap

Must Have!
Visually representing clicks, scrolls and mouse movements.
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Session Recording

Must Have!
Replay user sessions and interactions with the site.
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Form Analytics

Must Have!
Per-field form analytics, e.g. time to fill or percentage of users revisiting.
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Visitor Feedback

Survey users for feedback directly.
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Qualitative A/B Test Reporting

Compare qualitative performance of test variants.
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Quantitative Analytics

Capabilities

A/B Test Reporting

Compare quantitative performance of test variants.
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Funnel Analytics

Must Have!
Review performance of arbitrary event-based funnels.
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Cohort Analytics

Must Have!
Compare performance across time and user trait cohorts.
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Segment Reporting

Must Have!
Segment audiences based on user attributes and behaviours.
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Event Analytics

Must Have!
Analyse user behaviour on the basis of events, not page views.
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Correlation Analysis

Must Have!
Identify correlation of behaviours and user traits with conversion events.
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Infrastructure

Capabilities

Client-Side Tracking

Must Have!
Collect user traits and behaviours client side.
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Server-Side Tracking

Must Have!
Collect user traits and behaviours server-side.
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Mobile Tracking

Must Have!
Collect user traits and behaviours from mobile platforms.
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Data Consistency

Must Have!
Ensures consistency of data across destinations.
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Customer Data Platform

Consolidate and make user traits and behaviours accessible in a single platform.
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Data Enrichment

Enriching customer attributes with external or internal sources.
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Destination Quality

Difficulty of implementing new data destinations; breadth of destination options.
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Customer Engagement

Capabilities

On-Site Engagement

Must Have!
Chat, onboarding journeys and other on-page engagement tools.
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Site Personalisation

Personalisation of the on-page/in-app user experience.
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Behavioural Comms

Must Have!
Event based communication (drip campaigns) via email, sms or other channels.
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Ad-hoc Comms

Must Have!
Ad-hoc communications, e.g. newsletters.
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Marketing Personalisation

Off-platform personalisation, e.g. via product feeds, audience segmentation.
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Audience Segmentation

Segment audiences based on user attributes and behaviours.
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Channel A/B Testing

Execute A/B tests on customer engagement channels.
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Experimentation

Capabilities

On-Page A/B Testing

Make changes directly from the optimisation tool.
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Full-Page A/B Testing

Must Have!
Compare performance of two different pages.
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Multivariant Testing

Test a combination of changes at once.
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Server-Side Testing

Server-side experimentation.
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FAQs

Is a growth stack really that important?

When it comes to stacks, there are many pitfalls you want to avoid, whether it’s startups lacking visibility, scale-ups outgrowing their infrastructure, or corporates relying on legacy tools. No matter the size, it is always the case that a standout stack is the difference between a company that squanders its time on surface level metrics and hunches, and one that mines data gold and leverages it for new growth opportunities.

What is the rating based on?

Ratemystack rates your stack based on 5 categories: qualitative and quantitative analytics, infrastructure, customer engagement and experimentation. Within these categories are an additional 29 capabilities a best-practice stack needs, and we also rate how you stack up against these.

How does ratemystack work?

When you enter your domain, we check out what tools you’re using - assess their capabilities against our rating matrix, and calculate your scores: an overall stack score, as well as a breakdown across each category & capability.

You've missed something in my stack ???

ratemystack is still in MVP form. As you can imagine - there are a myriad of tools out there - and we're sure we've probably missed a few. Please use the contact form to send across your feedback, and we'll iron out any areas where we're missing something or where our calculations are coming out a bit off. Thank you!

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